Facebook Faux Pas

Facebook privacy concerns are back in the news with the announcement of its new enhancements and collaboration tools. The reality is that anything you put on web will be accessible to someone, and Facebook is no exception. If you’re not on Facebook, it’s probably just a matter of time. Facebook grew 145% last year, and users between the ages of 35 and 54 now comprise its largest demographic. While you may not be using Facebook as part of your personal branding strategy, you need to be mindful that others – employers, customers, peers, recruiters – may be using it to check you out.

You’re all smart enough to not post a photo of yourself doing a keg stand at your college reunion. Here are a few other Facebook faux pas:

                Whining.  Of any sort. You hate your boss, your job is boring, and your customers drive you crazy. Cry in your beer, not on Facebook.

                Political commentary. We live in a politically divided country. While your political rants may endear you to half the population, it’s a pretty safe bet you’re ticking off the other half.

                Timing. Even though the lines between work and play continue to blur, the perception that you’re screwing around on Facebook during business hours can be a career killer. Remember, it’s all time stamped.  Post your “song of the day” or favorite recipe on your own time.

Career Management, Job Search, Personal Branding

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